CHRISTMAS FAMILY follows the paramount trend “Family Matters”. In a world getting increasingly complex, family, shared moments and intimacy are more important than ever. Traditions are celebrated and developed further. Classic elements like Christmas trees and stars are combined with cute designs such as Santa Claus and reflect childhood pleasure. Kraft paper and forest animal designs build a natural contrast with their significantly more adult appeal.
Classic colour codes such as Christmas Red, shades of green and wood nuances are interpreted in a modern and young way.